Leadership
Derek Geissler
Director of Sales & Marketing
About Me
Derek Geissler hated school. High school, college — none of it took. He was loud, restless, and relentlessly goofy, which made a row of desks roughly the worst container anyone could have put him in. Sports were another story. The competition, the work nobody sees, the way a group of people pulls off something none of them could manage alone, and the plain fact that nobody gets good without sweating for it. Those were the lessons that stuck, and everything he's built since runs on them.
His start in technology was unglamorous, and by his own account he wasn't good at it. His first job in the industry was dispatch for a telecom company: customers called when their systems went down, and he took the call, logged the ticket, and got an engineer moving. The phone part he was superb at — clients trusted him inside of a minute, and he could talk somebody down from a bad morning. The ticket queue was another matter. He once resolved a backlog by deleting it. But the signal was there: put him in front of a frustrated customer and something worked that didn't work anywhere else.
Project management came next, coordinating cabling and phone system installations. Closer, not right. Then procurement, where he designed infrastructure and ran the buying process end to end. He was in his mid-twenties, learning fast and earning almost nothing, so when someone offered him a sales seat — same salary, commission on top — he took the bet. That was the turn. Derek was good at it immediately, and he stayed good at it.
The education that mattered more came later. In the years before PGH Networks, he learned the part of the job that has nothing to do with closing: how to build relationships measured in years instead of quarters, how to stay in a client's world rather than reappearing at renewal, and how to ask the question that surfaces the real problem instead of the stated one. Trust was the rest of it. Earning it is the straightforward part. Keeping it means doing what you said, when you said it, and then handling the thing nobody thought to ask for.
There's an irony in all this that Derek enjoys. He couldn't sit still in a classroom, then spent his entire career in a field that never stops teaching — and he wouldn't have it any other way. Technology refuses to hold still long enough for anyone to get comfortable. The part he likes best is the growth puzzle. Leaders wrestle with strikingly similar problems whether they run twenty people or two thousand, and Derek has a knack for hearing what someone means before they've found the words for it. Watching a company grow, and knowing he had a hand in it, is what keeps him in the work.
At PGH Networks, Derek leads sales, marketing, and client excellence. The three belong together. Sales is where the company makes promises, marketing is where it describes itself, and client excellence is where it finds out whether either one held up. Keeping them pointed in the same direction is most of his job, and it comes down to asking the unglamorous questions. Did we do what we said we'd do? Does this client's technology still fit where their business is going? If it doesn't, why haven't we told them?
He also built out how PGH Networks brings AI to market — assessments, roadmaps, advisory work, and custom applications. The space runs long on noise and short on substance, and plenty of businesses are being sold outcomes nobody can deliver yet. Derek works in these tools and builds with them himself, which keeps him honest about where that line sits. When he tells a client what AI will and won't do for their operation, it's because he's tried it, not because a vendor put it on a slide.
Local ownership comes up early in most of his conversations. The industry has consolidated hard, and a lot of MSPs are now a branch office reporting several states away. At PGH Networks, a client can still get the people who make the decisions on the phone, and those people live in the same market they do. Derek doesn't treat that as a marketing line. It shows up in how fast the phone gets answered, in how a bad week gets handled, and in whether the person who sold you something is still there a year later.
Derek lives a few minutes from the office with his fiancée and their dog. He cooks, almost never from a recipe; his fiancée's standing verdict is that he can make anything taste good out of whatever happens to be in the kitchen. The rest of his time goes to travel, to family and friends, and to staying outside — golf, baseball, skiing, hiking, and most things that don't involve sitting down. The kid who couldn't sit still never really left. He's calmed down in plenty of ways, but nobody has ever accused him of being quiet, and the jokes have not slowed at all.
